NZME reaches a milestone some thought impossible

NZME has reached a milestone: Its digital publishing business is now profitable on a stand-alone basis. That means it can cover its newsroom and editorial costs without relying on its print operations.

The publisher and broadcaster highlighted the landmark in an investor presentation last week that was a commendably wide and deep appraisal of the group’s current and future prospects. At the same time, it gave some useful insights into the country’s overall news media landscape.

It was common knowledge that NZME’s digital strategy was tracking in the right direction but there were still a few surprises in the two-hour session that included a 150-slide PowerPoint presentation. Continue reading “NZME reaches a milestone some thought impossible”

Back to the future to train the next generation of journalists

There was a back-to-the-future aura around a full page advertisement in the Otago Daily Times last week. “Want to be a journalist?” it asked. “We’ll help you get there!”

The advertisement stated the ODT’s owner, Allied Press, was looking for five cadets “who have what it takes to be journalists in their South Island home town in 2023”.

It signalled its return to the sort of in-house cadet scheme that was standard practice in New Zealand when I started my career in journalism in 1965. Continue reading “Back to the future to train the next generation of journalists”

Time to heed warning signs on regional press

The disclosure that Stuff is to drastically reduce its regional newspaper local reporting staff came as a shock, but I fear that worse is to come for this sector of the media.

Our regional newspapers are following a path which, for counterparts in Australia, Britain and North America, has quite literally led to nowhere.

The pattern established here by both Stuff and NZME – staff cuts, shared content, reduced frequency, and closures – has a familiar ring to anyone in the regional media in other English-speaking countries.

But first, let’s recap on what emerged last week. Continue reading “Time to heed warning signs on regional press”

It’s time for Stuff to add its bricks to the paywall

It is time for Stuff to bite the bullet and introduce a proper paywall for some of its online content.

It is now the odd one out among the New Zealand newspaper companies that have seen their paid circulation and advertising revenue decimated by the Internet.

NZME’s premium service for the New Zealand Herald is three years old and Allied Press, publisher of the Otago Daily Times, has announced it will charge for premium content by the end of the month.

The Herald’s paywall has been a success story. NZME now has 100,000 digital only subscribers paying between $149 and $199 a year. While its earnings are still no match for the revenue derived from print subscriptions, they are going up while newspaper sales go down.

NZME’s first half results this year showed digital subscription revenue of almost $8 million, an increase of 54 per cent on the same period last year. The numbers were enhanced, of course, by the acquisition of BusinessDesk last November, which added 8000 subscribers. Nonetheless, both volume and revenue has been rising steadily since 2019.

It was understandable that Stuff might take a wait-and-see approach when NZME announced parts of the Herald were going behind a paywall but any uncertainty over the wisdom of such a move should now have evaporated. Continue reading “It’s time for Stuff to add its bricks to the paywall”