New Zealanders can be forgiven for being unaware that their government had made good on its plan to make social media and search platforms pay for the news they use. The proposed legislation caused hardly a stir when broadcasting minister Willie Jackson introduced it to Parliament last Thursday.
Only Businessdesk’s media writer, Daniel Dunkley, provided a summary of the Fair Digital News Bargaining Bill. His story rated a brief in Shayne Currie’s Media Insider column in the Weekend Herald and the same day The Post acknowledged the Bill with a highly critical commentary by Dr Eric Crampton, chief economist at the free-market thinktank The New Zealand Initiative, who called it a “shakedown racket”.
The subdued reaction may reflect a view that the Bill will die with the current Labour-led government. That was the view of Newsroom co-founder Tim Murphy when I polled media leaders on the introduction of the proposed legislation. The only other media boss to respond was Radio New Zealand CEO Paul Thompson, who sees the Bill as a sound approach that will benefit a number of outlets. However, he doesn’t see it becoming law “any time soon”, nor as a panacea for all the news industry’s problems.
For all that, the Bill deserved a far better public airing than it has so far received, not least because it also announced an end to direct public funding of private sector news operations. Continue reading “There’s a kind of hush all over the Digital News Bargaining Bill”
