The Guardian has celebrated its 200th birthday and the London-based title is optimistic about its future. Can any New Zealand newspaper expect to reach that milestone?
Our oldest surviving masthead, the Whanganui Chronicle, has another 35 years – or more than 10,000 editions – before it can reach its double century. The Taranaki Daily News is a year behind and a further eight dailies – including four metropolitan papers – would celebrate it in the subsequent decade.
To meet that milestone, they must weather a perfect storm of technological, financial, and demographic challenges.
They will be in good company. Every news media outlet in the country faces those same storm fronts that threaten the bicentennial of some, the centennial or golden anniversary of others, and the ability of the remainder to move beyond their childhood or teenage years. Continue reading “Two hundred candles on the cake”