Government media strategies: A dating game that may not end well

I am worried.

I am worried that New Zealand’s media ecosystem is about to be adversely affected by Government initiatives that should be closely coordinated but which are each taking their own course.

There may be a grand strategy but, if that is so, the New Zealand public have not seen it.

Instead, we are slowly becoming aware of strands of policy that have different focal points, different timeframes, and different potential impacts. There are cross-currents that mean each of these policies will have consequences for media outside the primary focus.

The situation is made worse by the fact that much of the policy work has dealt with high level concepts that leave the detail until later.

These combined factors are not necessarily a recipe for disaster, but they are certainly from the Unintended Consequences Cookbook. Continue reading “Government media strategies: A dating game that may not end well”