It’s those geeks with gifts again

Beware of geeks bearing gifts.

I gave that warning in a column seven years ago and repeated it here last November. I’ll say it again: Beware of geeks bearing gifts.

I make no apologies for sounding like a cracked record.

On the face of it, New Zealand media companies appear to be trotting along nicely in their bid to get some money for the content that Google and Facebook have been freely appropriating.

The Commerce Commission has issued a draft determination allowing members of the News Publishers Association to bargain collectively with Meta and Google on payment for content. The NPA is a mix of metropolitan and regional newspaper publishers but in this initiative it is minus NZME, which has already brokered deals with both Google and Facebook. NZME’s agreement with the latter is not payment for content but support for NZME’s “subscriber growth and retention”.

Call it ‘content’, call it ‘retention’, no matter. They’re paying up one way or another. All’s good.

But is it? Continue reading “It’s those geeks with gifts again”

Radio ratings recipe: Sliced, diced and spiced.

Today’s cookery class is about preparation or, more precisely, how to slice and dice.

The ingredients for this lesson are two major radio operators, 3.7 million people aged over 10, and one audience survey company. The recipe can be found in the GfK New Zealand Commercial Radio Second Survey 2022.

The real attraction of this recipe is that it can be cooked so many different ways and that makes it a favourite with the radio networks. The secret lies in the way you chop up the ingredients.

The best way to demonstrate the versatility of this recipe is to take you through the way it was cooked following the latest delivery of ingredients last week. Continue reading “Radio ratings recipe: Sliced, diced and spiced.”

Discovery gambles on sweeping change at AM Show

 

Don’t believe what your old granny told you: A new broom doesn’t always sweep clean.

Nor is a clean sweep always a good thing.

However, whichever way you look at it, TV3’s AM Show looks like it has been taken to the cleaners.

The show’s original on-camera line-up will be gone by the end of the year and the network’s new owner Discovery is hinting there will be even bigger changes next year. Continue reading “Discovery gambles on sweeping change at AM Show”

Let’s hit Cyber-barons with Australia’s big stick.

Photo: AP

Andrea Vance is right. The Prime Minister won’t be ditching her Facebook account any time soon.

Writing in the Sunday Star Times, Vance noted that Facebook is her medium of choice “because it allows her to directly engage with a precise and captive audience [where] she is not constrained by troublesome questions from traditional media.” She went on to say Jacinda Ardern won’t be deleting her account “because it wouldn’t be expedient, especially in an election year.”

It is also odds-on that, for the same reason, the Government will not be joining its Australian counterpart in finally coming down hard on the unrecompensed appropriation of news content that attracts billions of dollars in advertising revenue to Facebook and Google.

On Friday, the Australian Treasurer Josh Frydenberg announced the much-anticipated mandatory code that will make the social media giants pay for news. Legislation to enact the code will pass through the federal Parliament before the end of the year. Continue reading “Let’s hit Cyber-barons with Australia’s big stick.”